Personal Branding!! The most heard, discussed, and concerned area in a business. When a company changes the logo- it comes under a rebranding, the change in color change or label aesthetics- it is rebranding. As and when a company evolves, the brand value changes.
But when it comes to a person, he becomes a brand out of his personality. A human with his authentic self, putting out strengths, weaknesses, vulnerabilities combines and becomes a personality. That's what he will be known for.That's what we can call a "Personal Brand". I also like to call it a Personality Brand :p
So what exactly goes into building a personal brand???
Check out this video to know about Personal Brand in the easiest way.